An email list is a valuable asset for a website owner, enabling direct communication, stronger relationships, and increased traffic and sales. Contrary to common belief, building a substantial list doesn’t always require hefty investments; cost-effective methods like website Popups can be highly effective.
Unlike the unpredictable algorithms of social media, building an email list gives you a direct line to your audience. By growing your list, you can provide subscribers with engaging content in newsletters, drive consistent traffic to your site, and ultimately convert them into loyal customers through personalized email marketing campaigns
Popups are a popular and easy-to-use tool for capturing emails, offering modern options, including non-intrusive timed or exit-intent displays. A Welcome Popup greets new visitors, discount Popups offer incentives, and exit-intent Popups provide a final chance to subscribe. Depicter Free Popup Builder simplifies the creation of effective lead capture forms. Let’s get started with it and see how it’s done.
In just two quick and easy steps, we’ll create a Popup with an email signup form that will appear on your website whenever a visitor is about to leave:
Before getting started, make sure you have the Depicter plugin installed. You can easily find and install it by searching “Depicter” in the Plugins menu of your WordPress dashboard. For a full guide with a video tutorial, check our guidelines here.
Step 1: Import a Template
Fortunately, Depicter offers over 550 ready-made templates, including Free Popup Templates. You can quickly and easily import a template that suits your specific goal from this large and diverse collection and get it onto your website in no time. To do this, once you’re in your Depicter dashboard, go to the “Popups” section.
From the left sidebar, select the “Grow Email List” category. This will filter the templates specifically designed for this purpose.
To import your desired template, simply click the “Import” button.
Within a few seconds, your Popup will be ready, and you’ll be directed to the Depicter editor.
Here, you have complete control to make any changes and customizations you like to your Popup.
To learn more about the available tools and how to build a Popup from scratch, you can watch this video.
Step 2: Configure the Display Rules
Once your template is ready, the most important step is configuring the “Display Rules.” To access this section, first click the “Publish” button, and then click the “Configure” button in the “Display Rules” area.
Here, you’ll find options categorized into four sections. In short, these allow you to specify when, where, and to whom your Popup will be displayed.
Let’s set it up so that our Popup appears on all pages of the website, but only when a user is about to leave the page. This is also known as an Exit-intent Popup.
When you don’t specify anything for “Display Conditions,” the Popup will be displayed on all website pages by default. So, we just need to activate the Exit Intent option. To do this, simply enable the designated option in the “Triggers” section and then save the changes and publish our Popup.
That’s it! Now, on our website, on every page, whenever a visitor is about to leave, they will see the Popup containing the pre-defined offer and an email entry form.
One last thing to note is that when a visitor enters their email address and subscribes, all the information entered in the form, along with other details, can be seen in the “Leads” panel of your Depicter dashboard, which you can then use for your email marketing efforts.
If you’d like to get even more out of the Depicter Free Popup Builder, make sure to check out the posts below for more simple, powerful tutorials like this one.
An email list is one of the most valuable assets a website owner can possess. It’s a direct line of communication to your audience, a way to build relationships, and a powerful tool for driving traffic and sales. Many website owners believe that building a substantial email list requires a significant investment of time and money. However, several cost-effective strategies, including the use of website Popups, can help you achieve this goal. This article will explore how to increase your email list, the benefits of collecting email addresses, discuss what you can do with an email list, and explain why Popups are one of the easiest and most effective methods for growing your subscriber base.
Why You Should Collect Emails?
Building an email list offers numerous advantages for website owners. An email list provides a direct channel to your audience, unlike social media platforms where reach is controlled by algorithms. Email subscribers are typically more engaged, revisiting your website through newsletters and updates, which increases traffic. Email marketing effectively converts subscribers into paying customers through lead nurturing, product promotion, and exclusive deals. It also allows for personalized messages and offers, which leads to higher conversion rates and customer satisfaction. Consistent and valuable email communication helps establish trust and loyalty, building a strong community around your brand. Additionally, email lists are a valuable tool for gathering feedback and insights through surveys.
Proven Tactics for Capturing Emails
Popups have become a popular tool for collecting email addresses due to their effectiveness and ease of use. They are designed to capture attention with their prominent placement, ensuring visitors see subscription offers. Modern Popup technology offers non-intrusive options like exit-intent or timed displays, minimizing disruption. Popups also automate the email collection process and integrate seamlessly with email marketing services, streamlining workflows.
Welcome Popups
A Welcome Popup is displayed when a visitor first arrives on a website, providing an immediate opportunity to subscribe. These Popups can be timed to appear after a brief delay, allowing visitors to view some initial content before being presented with the subscription offer. They often feature a friendly greeting and a clear value proposition, such as access to exclusive content or updates, to encourage sign-ups from new visitors.
Discount Popups
Discount Popups incentivize subscriptions by offering a special discount, promotion, or coupon code in exchange for an email address. These are particularly effective for e-commerce websites, as they directly tie subscription to a tangible benefit that can lead to a purchase. Discount Popups can be displayed on entry, after a visitor views a certain number of pages, while browsing down your page, which is also called a scroll Popup, or when they add items to their cart, providing a timely incentive to subscribe.
Exit-intent Popups
Exit-intent Popups are shown when a visitor is about to leave the website, presenting a last-chance offer to subscribe. By detecting the visitor’s mouse movements, these Popups can trigger at the precise moment they intend to navigate away, offering a final opportunity to capture their email address. An Exit-intent Popup often employs compelling messaging and strong calls to action to encourage visitors to reconsider and subscribe before leaving the site.
How to Collect Your Visitors’ Email with Depicter
Depicter Free Popup Builder is a powerful tool to boost visitor engagement and conversion rates. It combines a visual drag-and-drop editor with a rich library of 550+ templates and an intuitive user interface. Create dynamic Popups, WordPress Notification Bar, and sliders populated with content from your posts and products. Utilize flexible triggers and display conditions to target the right audience at the optimal time, and build high-conversion lead capture forms.
Installing Depicter
To install Depicter, simply go to the Plugins menu, search for “Depicter,” and then install it with a single click. To see this in a video tutorial format, please watch the video below.
Importing a Template
Depicter simplifies the whole process by providing a vast collection of ready-to-use templates for each category and different use cases. This extensive library of templates means that users don’t have to start from scratch, which can be time-consuming and require design expertise. Instead, they can select a template that closely matches their needs and customize it to align with their brand and specific campaign goals. This not only speeds up the creation process but also ensures a professional and polished final result.
After installation, go to the Templates section in the Depicter dashboard. Then, in the Popups section, click on the ‘Grow Email List’ category to see the relevant templates. Simply click the ‘Import’ button on the template you want, and the import process will begin.
Customizing Your Popup
After a few seconds, the template will be imported, and you’ll be directed to the Depicter editor. Here, you can use the available tools to make any changes you like to the appearance and functionality of your Popup. To learn more about how the Depicter editor works, watch this video.
Once you’re happy with the Popup’s design, the next most important part is the Display Rules settings. This section controls when, where, and for whom your Popup will be shown. After clicking the Publish button, you’ll click the Configure button within the Display Rules section.
Explaining all the options in this area would require a separate, detailed article. Here, we just want to enable the Exit-Intent setting. To do this, simply activate the corresponding option in the Triggers section.
So, when a user on our website tries to leave the page, as soon as their mouse cursor moves outside the page area, our Popup will appear. This creates a fantastic opportunity to show offers and discounts based on your sales strategy.
Conclusion
Building an email list doesn’t have to be a daunting or expensive effort. As we’ve explored, an email list is an invaluable asset, offering a direct line to your audience, increasing engagement, driving conversions, and building brand loyalty. Depicter streamlines this process, offering a user-friendly interface and a wealth of customizable templates to create compelling lead capture forms combined with Popups. Whether you choose welcome popups to greet new visitors, discount popups to incentivize purchases, or exit-intent popups to capture departing users, the key is to offer value and make it easy for your audience to connect with you. Start implementing these tactics today and unlock the power of direct communication with your website visitors.
FAQs
Q: Why is building an email list so important?
A: An email list provides a direct channel to communicate with your audience, bypassing the algorithms of social media. It allows you to nurture leads, promote products, share valuable content, build relationships, and ultimately drive traffic and sales to your website.
Q: Are popups an effective way to collect email addresses?
A: Yes, when implemented strategically, popups are a highly effective method for capturing email addresses. They are attention-grabbing and can be triggered based on user behavior, such as entry, exit intent, or time spent on a page, allowing you to present relevant offers at the right moment.
Q: Are popups intrusive to website visitors?
A: Modern popup technology offers non-intrusive options like timed displays, scroll-based triggers, and exit-intent popups. By carefully configuring the display rules, you can minimize disruption and provide a positive user experience while still effectively collecting emails.
Q: How can Depicter help me collect email addresses?
A: Depicter is a Free WordPress Popup Builder plugin that offers a visual drag-and-drop editor and a library of professionally designed templates specifically for growing your email list. It allows you to create customizable popups with various display triggers and seamlessly integrate them with your email marketing services.
Q: Do I need any coding knowledge to use Depicter?
A: No, Depicter features a user-friendly, visual drag-and-drop editor, meaning you don’t need any coding skills to create and customize your popups.
Q: What are “display rules” in the context of popups?
A: Display rules are settings that control when, where, and to whom your popup will be shown. This includes triggers like time on page, scroll depth, exit intent, and targeting specific pages or user segments.
Email marketing is a powerful tool for businesses to connect with their customers in today’s digital world. If you use WordPress, there are lots of plugins and tools that can make your email marketing easier. One such plugin is Depicter. With Depicter, you can easily create and customize popups to capture email addresses, increase your email list, and grow your subscribers. By using these tools effectively, you can improve customer engagement, build relationships, and ultimately drive more sales.
Video: How to Grow Your Email List for FREE Using Popup Forms
📧 Watch this video to learn how to grow your email list for FREE using Depicter popup forms in WordPress! This tutorial walks you through creating, customizing, and publishing popups designed to capture leads. Start building your email list effortlessly and export your leads as CSV files to integrate with email marketing tool
How to grow your email list for FREE
Utilizing Popups for Email Collection:
One effective way to capture email addresses is through the use of well-placed and strategically designed popups. In the next section, we’ll explore how you can use Depicter to create and customize these popups. Popups can appear at various points on your website, such as when a user is about to leave or after they’ve spent a certain amount of time on a page. To ensure maximum effectiveness, create visually appealing popups with compelling offers or incentives.
Before you begin, please ensure that the Depicter plugin is installed on your website.
You can quickly install it by heading to the Plugins section in your WordPress dashboard and searching for “Depicter.”
Need a detailed walkthrough? Check out our step-by-step guide with a video tutorial here.
Creating Your First Popup:
Access the Dashboard: After activation, visit the Depicter dashboard.
Choose a Template: The dashboard offers a range of templates for various visual elements like popups, sliders, and more. Select a pre-designed popup template to kickstart your creation.
To preview a template before importing, simply click the “Preview” button. Once you’ve selected the desired template, click “Import” to add it to your Depicter editor and begin customizing.
Our template is now imported and ready for customization. Here, we can make any changes we want to the popup using the tools provided by Depicter. For a more in-depth look, I recommend watching this video.
To collect user emails, we need to use a specific element provided by Depicter called a ‘Form.’ Click on the ‘Elements’ menu in the left-hand panel and add a ‘Form’ element to your popup.
Once we add this element, we’ll have various options for different types of fields that we can add to our form. Here, we’ll add fields for ‘Name,’ ‘Email,’ ‘Submit button,’ and a ‘Form message.
The selected fields will be added to the form one by one. We can customize the appearance of this form using the options available in the ‘Options’ panel.
When we are done with the adjustments, our final form will look like this.
After making these changes and saving the form, our popup will appear on our website according to the display settings we’ve chosen.
After entering their name and email, the user clicks the ‘Submit’ button. A message will then appear confirming that their information has been successfully sent.
Next, we’ll use the data that the form saved. To do this, go to the ‘Leads’ menu in the Depicter dashboard. Here, you’ll see the information that users submitted through the popup form. This data serves various purposes, such as email marketing. Keep in mind that you can filter, search, and even export this data as a CSV file for further analysis.
Conclusion
By using email marketing effectively and taking advantage of tools like Depicter, you can grow your email list and make more sales. This guide has covered everything you need to know, from understanding your customers to creating eye-catching popups and tracking your results.
